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Welcome
There are many steps to creating a podcast
There are only 4 major steps to create a podcast, but there are 7 major steps if you want to create a successful podcast.
Use these steps to understand the big picture and to guide your journey.
How to Create a podcast in 4 steps
Step 1. Decide your key elements
What is your show topic?
What is your show content?
What is your show format?
Who is your target audience?
What is your podcast title?
What is your goal for the podcast?
Step 2. Prepare your brand & platforms
Create your podcast cover art
Create a new email account for your podcast
Create social media accounts
Select a hosting platform for your podcast
Create a website and purchase a website domain
Step 3. Prepare your recording space & tools
Create a sound-buffered area to record
Acquire microphone and headphones
Acquire recording software or a digital recorder
Acquire editing software
Step 4. Create & distribute your first episode
Record your first episode
Edit episode and export as mp3 file
Publish mp3 file in an RSS feed
Submit RSS feed to podcast directories (Apple Podcasts, Spotify, etc.)
Celebrate! You created a podcast!
You never have to do the above steps again.
But keep scrolling, your work has just begun.
Creating your podcast in Steps 1-4 was the easy part.
To create a successful podcast, you need to continue with Steps 5-7.
These are the hard steps that require a lot of effort and thoughtfulness.
Step 5. Create more episodes
Record your next episode
Publish it on your RSS feed
That episode will automatically be available on Spotify, Apple Podcasts, Audible, and all major podcast players
Repeat this step often to add more episodes.
Step 6. Grow your podcast
Tell your friends and family
Spread the word on social media
Consider promo swaps and paid ad spots
Boost your growth with strategic SEO
Repeat this step often to grow your audience
Step 7. Monetize your podcast
Encourage paid support from listeners
Sell products, merch, services, or bonus content
Acquire advertisers, sponsors, or affiliate partnerships
Repeat this step often to get compensated for your time, efforts, and expenses
Have any questions?
You should! The full details for each bullet point of the above steps could fill a book.
Podcasting can be hard, confusing, disappointing, and expensive.
I've launched more than 8 podcasts and achieved over 10 million episode downloads.
It has not been a smooth journey, and I've learned many lessons the hard way.
I've also done it all solo, so I've learned MANY tips and tricks to every bullet point above.
Want my assistance?
I will help you make fewer mistakes, grow faster, and earn money more quickly by sharing everything I've learned.
Learn more about my consulting services HERE.
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